BEST BRAND MANAGEMENT / STRONGEST BRAND CAMPAIGN

Strategic brand management is an essential factor in the sustainable positioning and constant growth of a brand’s potential. This makes it all the more important to pay special attention to campaign strategies and impacts.

This is why the EUROPEAN REAL ESTATE BRAND INSTITUTE – the leading platform for brand management and corporate development – has assembled an eminent jury to assess and measure the strongest brand campaigns in the European real estate industry.

The jury employs a multi-stage process to evaluate the industry’s strongest campaigns according to selected key performance indicators. A public vote then selects the winners of the REAL ESTATE BRAND AWARDS’ coveted brand diamonds.

The jury consists of leading figures from media, creation, strategy and public relations, as well as from the fields of HR, sustainability and digitalisation.

THE CRITERIA

Brand campaigns are evaluated in a multi-stage process using key performance indicators to determine the winners and to provide transparent insights for the European real estate market as a whole.

Submission Criteria

  • Companies
  • Developments/Buildings
  • Services/Products

Evaluation Criteria

  • Creation
  • Strategy
  • Brand Management
    • Digital
    • POS
    • Public Relations
    • Employer Branding
    • OOH

SUBMIT YOUR CAMPAIGN

Click here for the form to submit your campaign for the REAL ESTATE BRAND AWARDS 2021

STRONGEST BRAND CAMPAIGN and BEST BRAND MANAGEMENT